Investor Relations are not only relevant to listed companies; all companies are owned by someone, and Investor Relations provide the best possible starting point for nursing the investors whether they are owners, potential owners or opinion leaders.

At many companies there is still much ground to cover before they can achieve their strategic IR goals. How do you move from having low-liquidity stocks, low analyst coverage and low visibility towards greater awareness of your company and investment case ?

Investor Relations in practice and an understanding of the market and investor psychology are at the core of my advisory services. A sharper profile versus the investors is the tool used in the strategic IR work.